Okay, okay, so I’m not exactly what you’d call a full fledged cook. I don’t recall having hosted any cooking shows either. But a while back, purely by chance, I came across a cooking “show” that was so bad, it highlighted practically any and every thing you should avoid if you ever find yourself involved with the production of a cooking show.
The show featured someone who will be referred to as Mr. Big Shot Celebrity Cook, since I don’t really have anything against him, aside from his ass-hat cooking “show”. Now, as I said, he’s a famous cook with a successful chain of over-priced restaurants across various countries; and since I’ve never had the opportunity to actually experience any of his cooking, which supposedly earned him his star status, I can’t say much about what he does.
However, as someone who has been involved in the production of content for television, the show practically screamed in my face to notice all the things wrong with it. And good Bob were there things wrong with the show. So much so, that it prompted me to write a lengthy article and post it in my blog. ;D
Problem number one: Presentation. The kitchen looked grimy; and the pots, pans & whatnots looked like they’d been in the cooking business a hell of a lot longer than Mr. Big Shot Celebrity Cook himself. They were banged up, dirty looking and made me wonder whether or not health code violations played a large part in Mr. Big Shot Celebrity Cook’s …er… bread & butter. While looks don’t count for much; utensils are to cooking-shows what bikini-clad women are to car-shows. They’re not the main selling point, but no one ever got anywhere with banged up, dirty looking bikini-clad women that made people think of health code violations.
The second and third problems were, not surprisingly, the presentation and the presentation. Instead from working from a well made script, Mr. Big Shot Celebrity Cook decided to tell it like he usually tells it. In hideously bad English. “First I fish…er…have cut.” Further more, if a cooking show boasts your name, you’d better be the one cooking. Not so with Mr. Big Shot Celebrity Cook. No sirreee… While he delivered his lines with all the charm of the fish he’s cooking, the viewers were “treated” to shots of his assistants going about preparing the food in the aforementioned utensils.
Guess what registered as problem number four? The presentation. As Mr. Big Shot Celebrity Cook declared “First I fish…er…have cut.” with all the gusto of slightly moldy brick, the camera cut to the shot of a man washing chili. Mr. Big Shot Celebrity Cook continued with “…then onion…fry.” as the viewers saw another one of his assistants chopping celery. “Chop garlic…umm…and mix fish.” was accompanied by the footage of someone deep frying what is presumably one of the “I fish have cut.” in a old frying pan that could have doubled as an ancient family heirloom. The footage of someone chopping Onions was impeccably described by Mr. Big Shot Celebrity Cook as “…mix with green Chili.”
All in all, Mr. Big Shot Celebrity Cook violated the fundamental rule of a show. It’s all about the presentation.
Given his celebrity status, he could’ve made contracts with various companies to provide him with top of the line equipment. He could have hired some to write and proofread a script. He could’ve presented himself as someone who earned the right to over-charge for food at his chain of restaurants across various countries. Instead, he looked like an idiot, and scared off a potential customer or fifteen.
So …er… if you’re ever considering hosting a cooking show, please consider one thing. It’s called a “show” for a reason. And if you’re still confused about what to do, or what not to do, look me up. =^^=
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